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Media mix modeling (3)
Filtro
Filtros
Sector
Objetivo
Región
Tipo de empresa
Sector
Objetivo
Región
Tipo de empresa
IMG 9401 1
  • +179%

    Sales contribution November 2025 vs November 2024

  • -36%

    CPA Black Friday 2025 vs 2024

  • +44%

    Destination clicks increased Peak Season 2025 vs 2024

abril 19, 2026
Scuffers

Measuring is trendy : How to prove Smart+ Catalog incremental 179% in Sales
FC Barcelona
  • 18%

    CTR Uplift

  • +11%

    YoY incremental ROI

diciembre 10, 2025
FC Barcelona

FC Barcelona: leveraging TikTok’s Search Ads Campaigns to drive incremental visits to the Barça Immersive Tour.
Desigual Banner
  • +26%

    ROI vs other platforms (according to internal performance data)

  • 300x

    underestimation of TikTok’s sales contribution using Last click

  • x4.6mROI

    vs similar channels at high investment levels

agosto 05, 2025
Desigual

Unlocking hidden ROI on TikTok with Marketing Mix Modeling